Forget Crufts, every dog will have its day at Pup Idol, in aid of charity All Dogs Matter, the annual show where man’s best friend battles it out for the most celebrated of canine crowns. The event will take place on Saturday 16th July in the garden of The Garden Gate– a pooch-friendly pub in Hampstead.

A panel of celebrity judges will watch the pups sweat it out over five categories including ‘Miss Hampstead’, ‘Cutest Pup’ and proving you can teach an old dog new tricks, ‘Golden Oldie’.

Keeping tails wagging throughout the day will be an auction of fantastic prizes, a tombola, doggy photographers for pet/owner portraits and even a chance to adopt an adorable four-legged friend. In the ‘Dogs Looking For Homes Parade’ you will get a chance to meet some of our ADM dogs and find out more about rehoming with our charity.

To book your dog a spot in this year’s Pup Idol simply email All Dogs Matter : info@alldogsmatter.co.uk – all entries costs £5 which is paid on the day. Spectators can enjoy the highs and lows of the hotly contested canine catwalk free of charge.